Museum Shop & Schlosswirt Juval

Gönnen Sie sich eine Erinnerung an Ihren Besuch!

The museum shop has a wide assortment of articles relating to Reinhold Messner and the exhibitions: from postcards to signed copies of Reinhold Messner’s various books plus special MMM gift ideas.

The shop is open during the museum’s opening hours. We look forward to your visit!

Schlosswirt Juval

The big attic dining room, the parlor with Tibetan paintings and the garden are a perfect setting for enjoying local fare. In the kitchen, the emphasis is on fresh ingredients and the exclusive use of home-grown and regional produce.
Schlosswirt Juval also offers comfortable accommodation in renovated holiday apartments with breathtaking panoramic views.

+39 0473 668056 | E-Mail |

Unterortl & Farmhouse Shop


The Unterortl Winery is located just below Juval Castle. Reinhold Messner as the owner and Gisela & Martin Aurich as the tenants have worked to develop the vineyard for almost twenty years. With a combination of vision and pragmatism, they have been able to establish a small but very special winery whose products are an expression of the unique terroir of Juval Hill. A variety of grapes are grown on seven hectares of land as well as fruit for the distillery.
The vineyard occupies a protected position on a slope facing south-south east with a vertical rise of almost 250 meters. The residual granite soil, which warms up quickly on the steep slope, overlies gneiss rock. Together with the exposition, that produces a unique microclimate with high daytime temperatures, cool nights and continuously circulating air.

+39 0473 667580 | E-Mail |

Farmhouse Shop

The farmhouse shop sells fresh produce of excellent quality from the Vinschgau district. It is to be found at the foot of the castle hill near Juval car park.f.

for further information:

News & Events

With Reinhold Messner at Juval

5th & 26th August 2023

An afternoon and evening at Juval: hike, museum visit, impulse lecture and dinner at the Schlosswirt – exclusively with Reinhold Messner.

- Meeting point with Reinhold Messner: car park Schlosswirt Juval at 4:00 pm.
- Followed by a hike via the “Rittersteig” to Juval Castle (approx. 30 minutes)
- Guided tour of the castle
- Impulse lecture by Reinhold Messner under the glass roof of the ruins
- Walk to the castle inn Juval (Oberortlhof)
- Dinner: 4-course menu of farm-fresh delicacies and wines from own cultivation (Unterortl winery)
- Price: adults 180 €, kids over 12 years 90 €

Attention: The event will only be held in German!
Participation only possible with registration and pre-payment! ( +39 0473 668056 | E-Mail)

Rent the museum

A unique location for your event!

MMM Juval is not only a museum; it is still also a private home. For that reason, Juval Castle is only available for small exclusive events in exceptional cases, e.g. for incentives with Reinhold Messner. The event can include a walk together and a guided tour of the museum led by Reinhold Messner. Discussions can be held in the ruins under the glass roof or in the “Rittersaal”, depending on the weather. Lunch or dinner can be served at Schlosswirt Juval.

Find out more

Get in touch
For incentives with Reinhold Messner, please contact Ruth Ennemoser: +39 0471 631265 | E-Mail

If you’d like to talk about event hire, contact us on +39 0471 631264 | E-Mail

Hiring the museum
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Use this form to make an enquiry about hiring the museum.

Filming/photographing in the museum
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Use this form to make an enquiry about filming/photographing in the museum.